At ASWAD, we are passionate about the art of perfumery. Established in 2018, we began our journey in India, quickly becoming a well-known name in the fragrance industry. Our commitment to quality and excellence led us to expand into the wholesale market under the brand name NUJOM, serving over 200 reputable retailers across India.In 2023, we took a significant step forward by launching a new venture in the UAE, aiming to bring our customized perfumery products to the GCC region. This expansion marks the beginning of our journey to make ASWAD a global name in the perfume industry.Starting in 2024, we are excited to extend our reach to the Kingdom of Saudi Arabia (KSA) and Iraq. Our goal is to provide high-quality perfume products that cater to the unique fragrance preferences of our customers. We will operate through both online and physical locations, ensuring our products are easily accessible to everyone.

ASWAD was founded to offer customized perfume scents that cater to our customers' individual preferences. We understand that scent is a personal expression, and our goal is to create fragrances that truly resonate with our clients. Our passion for perfumes and our desire to provide a unique and personalized experience led us to establish ASWAD. By offering customized scents, we differentiate ourselves in the market and build a loyal customer base.Driven by a deep appreciation for the cultural significance of oud, ASWAD has established itself as a symbol of elegance in the fragrance industry. Our skilled operations management teams in India and the United Arab Emirates, along with our promoters from diverse industries such as oil and gas, international logistics, and trading, contribute to our success.Our team of perfumery specialists has over 25 years of experience in all aspects of the global perfume industry. We leverage our market knowledge, strong supplier relationships, and efficient distribution network to cater to the growing demand for our products among businesses in the region.